{"id":382,"date":"2017-07-19T10:31:58","date_gmt":"2017-07-19T10:31:58","guid":{"rendered":"http:\/\/www.netexl.com\/blog\/?p=382"},"modified":"2026-04-02T10:18:41","modified_gmt":"2026-04-02T10:18:41","slug":"four-most-important-ways-to-build-your-web-presence","status":"publish","type":"post","link":"https:\/\/www.netexl.com\/blog\/four-most-important-ways-to-build-your-web-presence\/","title":{"rendered":"Four Most Important Ways To Build Your Web Presence"},"content":{"rendered":"<p><span style=\"color: #000000;\">Now a days approximately half of the world is getting online to find information. The amount of potential customers has expanded because more and more people are browsing the web from so many different types of devices. With such a big change we can\u2019t ignore its worth to tap for promoting our business online and also the access to global market. It is like extending your business as a brand globally. You can also take it as improved customer experience. In fact you are not only providing better experience to existing customers but also making more people aware about and reach to your products or services. It is not an overnight task rather it does take time and continuous effort to build web presence and become recognizable. <\/span><\/p>\n<p><span style=\"color: #000000;\">There are certain ways to start with your online activities:<\/span><\/p>\n<p><span style=\"color: #000000;\">\u2022 Websites<\/span><br \/>\n<span style=\"color: #000000;\"> \u2022 Local Business listings and review sites<\/span><br \/>\n<span style=\"color: #000000;\"> \u2022 Social media<\/span><br \/>\n<span style=\"color: #000000;\"> \u2022 Mobile apps<\/span><\/p>\n<h2><span style=\"color: #000080;\">\u21d2Websites<\/span><\/h2>\n<p><span style=\"color: #000000;\">The very first way to \u201cstart online\u201d is with a website. There can be no better space to interact with customers online than having your own webpage. Initially websites were\u00a0used to display limited information such as the basic description about the owner, his\/her location and about the specifications of product or service. Now your website can help people chat with representatives, watch videos, read customer reviews, place an order to buy, track the same and much more\u2026 For e.g. you want to buy a semi-stitched material for a suit. You searched for \u2018semi stitched suit\u2019 and after going through with options you liked some so before placing an order you can check reviews of the sellers along with specifications of the material. Once you are\u00a0satisfied with details, you can place an order and track the same till it reaches you. If your business goal requires having a website to display then you need to know first how websites work. Remember your goal depends upon what you want from your customers to do. Also keep yourself in the shoes of a customer and design your website accordingly without losing vision of your business goal.<\/span><\/p>\n<div style=\"height:250px;\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:inline-block;width:300px;height:250px\"\r\n     data-ad-client=\"ca-pub-0810934084049672\"\r\n     data-ad-slot=\"8927903874\"><\/ins>\r\n<script>\r\n(adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<h4 style=\"text-align: center;\"><span style=\"color: #ff0000;\"><strong>Having own website consists of following steps:<\/strong><\/span><\/h4>\n<p><span style=\"color: #000000;\">\u2022 Pick a suitable domain name for your business.<\/span><br \/>\n<span style=\"color: #000000;\"> \u2022 Register your domain name<\/span><br \/>\n<span style=\"color: #000000;\"> \u2022 Get a server to host your website like GoDaddy or others..<\/span><br \/>\n<span style=\"color: #000000;\"> \u2022 Finally display of your website.<\/span><\/p>\n<p><span style=\"color: #000000;\">Without getting into technical discussion about \u201chow websites work\u201d I would emphasize on the basics that from choosing the right domain name to the suitable design (arrangement of information sections wise) with usability (smart features) on website help viewers find the required information.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-428 aligncenter\" src=\"https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/Website-Layout-300x175.png\" alt=\"\" width=\"300\" height=\"175\" srcset=\"https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/Website-Layout-300x175.png 300w, https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/Website-Layout-280x163.png 280w, https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/Website-Layout.png 640w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<h2><span style=\"color: #000080;\">\u21d2Local Business listings and review sites<\/span><\/h2>\n<p><span style=\"color: #000000;\">It is possible to promote business online without a website also. In case you don\u2019t have much to display and create a website then this is very useful for businesses of low scale. Some of the businesses use local business listings to build a digital presence on directories like Just dial and Google My Business which allow publishing descriptions, images, maps, reviews etc. These listings are good options to help your business grow online by appearing on search results. For e.g. You are a pharmacist and also provide a retail delivery then you just need to register your shop with local listings and whenever someone searches for pharmacy near him\/her; your shop will appear in search results of local directories you registered for and this way customers can easily reach you.<\/span><br \/>\n<span style=\"color: #000000;\"> Further there may be review sites for specific type of businesses where people can leave feedback and check reviews. And you can respond to them. Rave reviews will give you edge over the competitors.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-442 aligncenter\" src=\"https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/Directories-300x189.png\" alt=\"\" width=\"300\" height=\"189\" srcset=\"https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/Directories-300x189.png 300w, https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/Directories-280x177.png 280w, https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/Directories.png 590w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<h2><span style=\"color: #000080;\">\u21d2Social media<\/span><\/h2>\n<p><span style=\"color: #000000;\">We are back to the importance of social media for building your digital presence. There are many options available and Facebook and Twitter are one of the most commonly used social pages used by people all over the world. You can create your own page on Facebook. In case you own a website, you can link your social network pages. Once you create a social page; make sure to keep it updated with relevant content at regular intervals else viewers are going to decrease.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-431 aligncenter\" src=\"https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/Social-Media-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/Social-Media-300x200.jpg 300w, https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/Social-Media-280x186.jpg 280w, https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/Social-Media.jpg 640w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<h2><span style=\"color: #000080;\">\u21d2Mobile apps<\/span><\/h2>\n<p><span style=\"color: #000000;\">With increasing usage of smartphones mobile apps have made their way to more people so you can create\u00a0these types of apps for your business. Mobile apps can also have the advantage of device features like GPS, Map Facility etc. For e.g. If a customer requires a product or service you\u2019re providing, enters into nearby area of your physical shop then there is a facility to send notification through GPS and Mapping feature can help customer locate the shop as well.<\/span><br \/>\n<span style=\"color: #000000;\"> It depends upon what all features are included in your app. At times it is also possible to place orders through app to avoid rush and save time of the customer.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-434 aligncenter\" src=\"https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/Mobile-Apps-300x212.jpg\" alt=\"\" width=\"300\" height=\"212\" srcset=\"https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/Mobile-Apps-300x212.jpg 300w, https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/Mobile-Apps-280x197.jpg 280w, https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/Mobile-Apps.jpg 390w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<h2 style=\"text-align: center;\"><span style=\"color: #000080;\">Conclusion<\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"color: #000000;\">Your online goal should not only focus\u00a0on sales of products and services but also to provide solutions. Try to avoid common mistakes that increase the chances to drive visitors away. Whatsoever method you\u2019re going to opt, make it simple and easy for everyone especially when you\u2019re not sure of your audience&#8217;s background (Technical \/ Non-technical). The internet users are not known for having much of patience in case something is difficult to handle or takes too long to appear.<\/span><br \/>\n<span style=\"color: #000000;\">\u201cYou only get single chance to make a first impression\u201d. It&#8217;s always useful to learn from others also who are doing well because..\u00a0<\/span><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-449 aligncenter\" src=\"https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/End-Quote-300x81.jpg\" alt=\"\" width=\"423\" height=\"114\" srcset=\"https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/End-Quote-300x81.jpg 300w, https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/End-Quote-280x75.jpg 280w, https:\/\/www.netexl.com\/blog\/wp-content\/uploads\/2017\/07\/End-Quote.jpg 512w\" sizes=\"auto, (max-width: 423px) 100vw, 423px\" \/><\/p>\n<p style=\"text-align: center;\">If You like this Article.. Share it with others.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Now a days approximately half of the world is getting online to find information. The amount of potential customers has expanded because more and more people are browsing the web from so many different types of devices. With such a big change we can\u2019t ignore its worth to tap for promoting our business online and also the access to global market. It is like extending your business as a brand globally. You can also take it as improved customer experience. In fact you are not only providing better experience to existing customers but also making more people aware about and reach to your products or services. It is not an overnight task rather it does take time and continuous effort to build web presence and become recognizable. There are certain ways to start with your online activities: \u2022 Websites \u2022 Local Business listings and review sites \u2022 Social media \u2022[&#8230;]<\/p>\n","protected":false},"author":6,"featured_media":1552,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10,11],"tags":[],"class_list":["post-382","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","category-online-marketing"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.netexl.com\/blog\/wp-json\/wp\/v2\/posts\/382","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.netexl.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.netexl.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.netexl.com\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.netexl.com\/blog\/wp-json\/wp\/v2\/comments?post=382"}],"version-history":[{"count":4,"href":"https:\/\/www.netexl.com\/blog\/wp-json\/wp\/v2\/posts\/382\/revisions"}],"predecessor-version":[{"id":620,"href":"https:\/\/www.netexl.com\/blog\/wp-json\/wp\/v2\/posts\/382\/revisions\/620"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.netexl.com\/blog\/wp-json\/wp\/v2\/media\/1552"}],"wp:attachment":[{"href":"https:\/\/www.netexl.com\/blog\/wp-json\/wp\/v2\/media?parent=382"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.netexl.com\/blog\/wp-json\/wp\/v2\/categories?post=382"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.netexl.com\/blog\/wp-json\/wp\/v2\/tags?post=382"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}